About us

WHAT WE OFFER

INSPIRE, INNOVATE, EXPERIENCE, SUPPORT

Shiseido Professional empowers your artistry with four Brand Pillars. Within each Pillar, you’ll find multiple ways that we can help you create your best work for your clients.

INSPIRE BEAUTY CREATORS

BEAUTY CREATORS INSPIRE

See the latest salon creations inspired by this season's trends, made in collaboration with Japan's leading Beauty Creators.

BEAUTY CREATORS INSPIRE

BEAUTY CREATORS CONNECT

This biennial event gathers Beauty Creators together from across Asia to celebrate and be inspired by the industry's latest and most innovative creations.

BEAUTY CREATORS CONNECT

BEAUTY CREATORS AWARD

Our biennial competition in pure creativity to celebrate top Beauty Creators and rising stars in Asia. BEAUTY CREATORS AWARD is the new name for the next Shiseido Professional hair contest.

BEAUTY CREATORS AWARD

BEAUTY CREATORS COMMUNITY

Connect, learn, collaborate, or just be inspired by the creativity of Beauty Creators that share in your passion, both online and offline in this creative community.

BEAUTY CREATORS COMMUNITY

INNOVATE CUSTOMIZE INDIVIDUAL BEAUTY

We empower you to provide your customers with a premium beauty experience that you can customize to your needs, with cutting-edge products backed by over one hundred years of research and expertise.

SUBLIMIC MY BEAUTY SALON

Sublimic My Beauty Salon

Virtual consultation delivers personalized "Hair Beauty."
Our beauty specialists provide total care to maximize your allure.
https://www.shiseido-professional.com/mybeautysalon/en/

SUBLIMIC SPA-EXPERT

For the beauty of customers, now and forever. The SUBLIMIC Spa-Expert uses their expertise to offer the optimal hair and scalp care for each individual customer with heartful communication.

"STEPS" SHISEIDO PROFESSIONAL ACADEMY

STEPS is the education program of SHISEIDO PROFESSIONAL offering online & offline learning experience & beauty tips.

■ CERTIFICATE ACADEMY: Online Basic Course (E-Learning)
■ CREATORS ACADEMY: Online & Offline Hands-on
■ CREATORS COMMUNITY: Beauty Inspiration & Useful Tips

ABOUT US

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