The era of stiff, damaging perm is coming to an end. Experience the premium DUAL PERFORMANCE SYSTEM. Bring out soft, shiny, and free-moving hair like never before*.
*Within the brand.
CRYSTALLIZING STRAIGHT Products
Selection
Guide to selecting Agent 1
1. Selection and application of Agent 1 which is used on areas with no previous straightening
2. On previously straightened areas, S is used regardless of hair type or damage level.
Diagnosis
Guide to hair diagnosis
Product
1. Relaxes frizz to natural-looking straightness
Supple, free-moving, straight hair of your dreams
2. Technology born from the pursuit of “Damage-free”
Exclusive DUAL PERFORMANCE SYSTEM
3. Reinforcing our response to damaged hair
Lineup fine-tuned to the hair’s condition
Concept
CRYSTALLIZING has evolved in our pursuit of “Damage-less”. It is a thermal perm brand featuring simple, basic processes with wide application suited to various kinds of hair from healthy hair to highly damaged hair.
Feature
Fragrance
Classy Green Floral scent for an elegant impression. Effectively suppresses the unpleasant perm odor during processing. No lingering perm odor in hair after processing.
CRYSTALLIZING STRAIGHT Products
LINEUP
Korean Trend Perm Style 24/AW: “HIGH LAYERED LONG”
High layers add volume from the roots with natural-looking curls for a classic yet modern vibe. This versatile perm style adapts to any look, depending on how you style the texture.
STYLIST: KWAK DAE HYEOK @d.of_kwak
SALON : d'of
Discover more at www.shiseido-professional.com 🔗 in bio
#CRYSTALLIZING #CRYSTAperm #ShiseidoProfessional #perm #perms2024 #2024AW #KoreanPerm #KPermTrend
Korean Trend Perm Style 24/AW: “NATURAL SPIRAL MEDIUM”
This medium style captures a vibe that’s both relaxed and free-spirited. The spiral winding technique creates curls that flow naturally from the roots, evoking long-lasting fond memories.
STYLIST: KWAK DAE HYEOK @d.of_kwak
Explore more at www.shiseido-professional.com 🔗 in bio
#CRYSTALLIZING #CRYSTAperm #ShiseidoProfessional #perm #perms2024 #2024AW #KoreanPerm #KPermTrend
Korean Trend Perm Style 24/AW: “TEXTURE BOB”
This style features highlights for a three-dimensional texture, blending simple feminine elegance with a relaxed, free-spirited vibe.
STYLIST: KWAK DAE HYEOK @d.of_kwak
SALON: d’of
Learn more at www.shiseido-professional.com 🔗 in bio
#CRYSTALLIZING #CRYSTAperm #ShiseidoProfessional #perm #perms2024 #2024AW #KoreanPerm #KPermTrend
Show your true radiance.
The era of stiff, damaging perm is coming to an end.
Experience the premium DUAL PERFORMANCE SYSTEM.
Bring out soft, supple, enhanced hair like never before*.
#CRYSTALLIZING #CRYSTAperm #ShiseidoProfessional #perm #permstyle
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